two men sitting at a table with papers and a pen

PT PMA, OSS and KBLI: Market Entry for Tourism Investment in Labuan Bajo

A PT PMA (Perseroan Terbatas Penanaman Modal Asing) is the Indonesian limited liability company with foreign shareholding that any overseas investor must establish before legally owning and operating a hotel, resort, or other tourism business in Labuan Bajo. Under Peraturan BKPM No. 4/2021, it carries a minimum investment plan of more than Rp10 billion — excluding land and buildings — per five-digit KBLI business classification per project location, plus Rp10 billion in issued and paid-up capital.

I edit the hospitality investment coverage at Parapuar Investment Intelligence, and this page exists because the market-entry chain for Labuan Bajo is covered everywhere in fragments and nowhere end to end. Corporate-services firms explain company formation in generic terms. Official sources describe the Parapuar zone concept. Nobody connects the two. This walkthrough does, with one standing caveat: we are an independent editorial desk, not BPOLBF, not a government body, and not a land broker. What follows is information, not legal or investment advice, and nothing here promises an approval, a timeline, or an outcome.

Why the entity comes before everything else

Every route into Labuan Bajo hospitality runs through the same gate. If you want a lot inside the Parapuar zone above town, BPOLBF cooperates with legal entities — the authority holds the land under a state Land Management Right (HPL), and the counterparty that signs a cooperation agreement and later holds derivative land rights needs to be an Indonesian company. If you want private land in town instead, the standard structure for a foreign-owned hotel is a PT PMA holding HGB (right to build) over land someone else holds as freehold. Foreign individuals cannot hold Hak Milik freehold at all; Article 21 of the 1960 Agrarian Law closes it, and Article 26(2) voids workarounds so thoroughly that the land falls to the state and the money is not recoverable.

So the sequence is fixed: company first, licensing second, land third. Investors who start by negotiating land — and we meet them regularly — end up restructuring later at real cost. The rest of this page takes the three stages in order.

The capital rules under Peraturan BKPM 4/2021

Two separate Rp10 billion figures apply, and they are routinely confused. The first is the minimum investment plan: more than Rp10 billion per five-digit KBLI code, per project location, excluding land and buildings. This is the total you commit to invest — construction fit-out, equipment, working capital — not money you must deposit on day one. The second is minimum issued and paid-up capital of Rp10 billion, which is share capital actually subscribed by the founders.

The per-KBLI, per-location mechanics matter for hospitality more than for most sectors. A resort concept that combines a star hotel, a spa, and an events venue is touching three different five-digit classifications. Read strictly, each classification at each project location carries its own above-Rp10-billion plan. Some structuring nuances exist in practice — which is exactly the kind of question to put to licensed counsel rather than to a website, including this one.

Minimum investment plan
More than Rp10 billion per five-digit KBLI per project location, excluding land and buildings (Peraturan BKPM No. 4/2021)
Minimum issued and paid-up capital
Rp10 billion (Peraturan BKPM No. 4/2021)
Licensing system
OSS-RBA, the risk-based online single submission platform (UU 11/2020 Cipta Kerja; PP 5/2021)
Core business identity number
NIB (Nomor Induk Berusaha), issued through OSS
Anchor hospitality classification
KBLI 55110, star hotel accommodation
Standard land right for a hotel PT PMA
HGB — 30 years, extendable 20, renewable 30 under PP 18/2021
Parapuar land status
BPOLBF holds HPL over roughly 129.6 ha (Zone 1), certificate handed over 15 September 2023; investors obtain derivative rights, never freehold
Published Parapuar lot pricing or lease term
None — not published by BPOLBF as of this writing

KBLI codes for tourism and hospitality

KBLI is Indonesia’s standard business-activity classification, and your five-digit selections drive everything downstream: the investment minimums, the OSS risk rating, and which sectoral permits attach. For a Labuan Bajo hospitality project, these are the lines we see referenced most often:

Activity KBLI line Notes for investors
Star hotel accommodation 55110 The anchor code for a branded or independent star-rated hotel; the classification most relevant to Parapuar’s hospitality lots
MICE and event organizing 82301 / 82302 Relevant if the concept includes conference or event facilities; confirm which of the two fits the operating model
Spa 96121 Verify the exact KBLI 2020 nomenclature before filing — spa-related numbering has shifted between classification editions
Fitness and sport facilities 96091 / 93119 Code choice depends on concept; verify against the current official KBLI 2020 list in OSS
Villas, restaurants, other lines elsewhere in the 55/56 series Confirm exact five-digit codes against the official OSS KBLI 2020 list rather than secondary summaries

A practical warning from our own research process: secondary sources, including consultancy marketing pages, frequently cite outdated or approximated KBLI numbers. The only authority that counts is the live KBLI 2020 list inside the OSS system at the moment you file. Treat every code on this page, ours included, as a starting point to verify. We keep a separate explainer on KBLI 55110 and related tourism codes if you want the longer version.

OSS-RBA: how risk level decides your permits

Since the Cipta Kerja law (UU 11/2020) and its implementing regulation PP 5/2021, Indonesian business licensing runs on a risk-based logic through the OSS-RBA platform. The system rates each KBLI activity as low, medium-low, medium-high, or high risk, and the rating determines what you need beyond the NIB.

Low risk

The NIB alone functions as the business license. Few hospitality activities of meaningful scale land here.

Medium risk

NIB plus a sertifikat standar — a standards-compliance certificate, self-declared for medium-low activities and government-verified for medium-high ones. Many tourism support activities sit in this band.

High risk

NIB plus an izin, a substantive license that requires government approval before operations begin. Larger accommodation projects typically also trigger building approval (PBG), environmental documentation scaled to project impact, and tourism-sector standards certification. Which of these attach, and in what sequence, depends on the KBLI lines, the project scale, and the location — three variables no article can settle for you in advance.

One more obligation that surprises first-time foreign investors: a PT PMA must file periodic investment-activity reports (LKPM) to BKPM after licensing. The licensing event is the start of a reporting relationship, not the end of one.

Step by step: from foreign investor to licensed Labuan Bajo operator

Step 1 — Define the concept against KBLI before anything is signed

Decide which five-digit activities the project genuinely needs, because each one carries its own above-Rp10-billion investment plan per location. A hotel-only filing is a different capital commitment than hotel-plus-spa-plus-MICE. This is the cheapest moment in the entire chain to get the scope right.

Step 2 — Structure the shareholding and capital

A PT PMA needs at least two shareholders, and the Rp10 billion paid-up capital must be genuinely subscribed. Check the current positive investment list treatment for your chosen KBLI lines; most mainstream tourism activities are open to full foreign ownership, but verification against the current regulation beats assumption.

Step 3 — Incorporate through a notary and obtain ministry ratification

The deed of establishment is executed before an Indonesian notary and ratified by the Ministry of Law. The company then obtains its tax number (NPWP). These are sequential dependencies — none can be skipped or reordered.

Step 4 — Register on OSS and obtain the NIB

With the legal entity live, you register on the OSS-RBA platform, enter your KBLI selections and investment plan, and receive the NIB. The NIB doubles as the import identification and customs registration where relevant.

Step 5 — Clear the risk-based permits for each activity

OSS assigns each KBLI line its risk rating and lists the attaching requirements: sertifikat standar or izin, PBG building approval, environmental documents, tourism standards certification. Budget management attention for this stage; it is where projects meet the substance of Indonesian regulation rather than the registration layer.

Step 6 — Secure land rights, by one of two distinct routes

In town, the PT PMA acquires HGB over private land, or signs a registered long lease. At Parapuar, the route is different in kind: you approach BPOLBF, which holds the HPL, and negotiate entry into one of the 19 offered lots under a cooperation scheme. The authority’s published scheme menu lists six forms — Sewa Aset, Pinjam Pakai, KSP, BGS/BSG, KSPI, and KETUPI — though which instrument actually governs a Parapuar lot deal, and for what term, has not been published. The standard Indonesian mechanism would be HGB granted on top of the HPL or a build-operate-transfer style cooperation agreement; treat that as informed background, not as a confirmed Parapuar term sheet. Our HPL land rights explainer covers what is and is not knowable here.

Step 7 — Operate, report, and keep the licenses current

File LKPM reports, maintain the sertifikat standar or izin conditions, and realize the investment plan you filed. BKPM supervision is real, and an unrealized plan is a compliance problem, not a formality.

If you are mapping your own concept against these steps and want a second pair of eyes from someone licensed to give them, you can ask us to introduce you to a vetted PT PMA and licensing specialist. We answer reader questions directly, for free, and route anything beyond editorial scope to professionals we have screened.

Parapuar lot versus town land: how the two routes compare

The entity and licensing work above is identical for both routes. The land stage is where they diverge sharply.

Factor Parapuar (BPOLBF lot) Labuan Bajo town (private land)
Land status State HPL held by BPOLBF (~129.6 ha certified, Zone 1, handed over 15 Sep 2023) Private SHM freehold held by Indonesian owners
What the PT PMA obtains Derivative rights via cooperation agreement; likely HGB-on-HPL or similar — exact instrument unpublished HGB over the land, or a registered long lease
Tenure Not published by BPOLBF HGB: 30 + 20 + 30 years under PP 18/2021
Pricing transparency No published tariff; direct negotiation with BPOLBF only Asking prices visible but broker-quoted and unverified; no official transaction index
Counterparty One government authority body Private sellers, with title due diligence on each parcel
Zone positioning Inside a master-planned state tourism zone, 19 lots, four zones, ~80% pledged to remain forest Open market; location and zoning vary parcel by parcel
Fiscal incentives None specific to Parapuar publicly promised; the zone is not a KEK None location-specific; general national facilities only, case by case

Neither route carries special tax treatment. Parapuar is not a special economic zone, so KEK facilities under PP 40/2021 do not apply there — a point we unpack in the incentives reality check. What official materials do promise is facilitation: coordination, and lots described as “clean and clear” on the certified HPL. Whether that legal cleanliness offsets the unpublished commercial terms is a judgment each investor has to make with counsel.

What BPOLBF has not published — and what that means for diligence

Candor section. As of mid-2026, the following are simply not available in any public source, and we have looked: the lease or cooperation term in years for a Parapuar lot; the land tariff or pricing schedule; the precise legal instrument an investor signs; and the identities of most committed investors beyond Dusit (a reported US$15 million hotel on Lot 1.6 — single-source, UNVERIFIED) and Eiger (a reported US$1.2 million store and coffee shop — also single-source, UNVERIFIED). A widely cited investment brochure URL for Parapuar could not be confirmed live when we checked.

This is not necessarily a red flag — early-stage state zones often price by negotiation — but it changes how you sequence diligence. The published record can take you as far as entity formation, licensing strategy, and zone context. The commercial core of a Parapuar deal exists only inside a direct conversation with BPOLBF’s investment and cooperation division, with the Ministry of Investment/BKPM regional desk as the other official channel. No fee-bearing intermediary holds an official mandate to sell Parapuar lots, and any party claiming exclusive access deserves skepticism. Our Parapuar entry-process guide tracks what the authority has and has not committed to publicly.

Frequently asked questions

How much money do I actually need for a PT PMA hotel in Labuan Bajo?

Plan around two anchors: an investment plan above Rp10 billion per five-digit KBLI per location, excluding land and buildings, and Rp10 billion in paid-up capital (Peraturan BKPM 4/2021). The paid-up capital is share capital your founders subscribe; the investment plan is what you commit to deploy into the project. Land cost sits on top of both, since it is excluded from the Rp10 billion calculation.

Can a PT PMA build on BPOLBF’s HPL land at Parapuar?

The structure exists for it — Indonesian law allows derivative rights such as HGB to be granted on top of an HPL, and BPOLBF offers its 19 lots through cooperation schemes. What no public document confirms is the exact instrument and term used at Parapuar. Confirm both directly with BPOLBF and have independent counsel review whatever is offered before committing capital.

Do I need a separate Rp10 billion for each business activity?

The regulation sets the above-Rp10-billion minimum per five-digit KBLI per project location, so a multi-concept resort touching three classifications is, on a strict reading, three plans. How this applies to integrated projects in practice involves structuring judgment that belongs with a licensed adviser, not a website.

Is there a fast-track or incentive scheme for investing in Parapuar?

No published one. Parapuar is not a KEK, so special-economic-zone tax facilities do not apply, and no Parapuar-specific fiscal incentive has been publicly promised. General national facilities — the PP 78/2019 tax allowance, for instance — depend on your KBLI lines and the regulation’s annexes, and need case-by-case checking against current rules.

How long does PT PMA formation and OSS licensing take?

We deliberately do not publish timeline promises, because the honest answer is that it varies — with notary scheduling, ministry processing, the risk rating of your KBLI lines, and how complete your filings are. Any adviser quoting a guaranteed number of days is selling certainty the system does not offer. Sequence your land negotiations so they do not assume a licensed entity by a fixed date.

If this page leaves you with questions specific to your project — code selection, capital structuring, or how to open the Parapuar conversation — send them to our editorial desk and we will answer what we can and connect you with screened professionals for the rest. If you use our free help and proceed with a professional we introduce, that professional may pay us a referral fee at no extra cost to you. That is the whole of our commercial model, and it never changes what we publish.

Scroll to Top